Associate Social Media Manager

Summary:

SEGA… What do you think of when you hear that word?  Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series?…

When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever!  Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change.

New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!

There’s never been a more exciting time in the company’s history to join SEGA!

Job Summary:

Reporting to the Brand Director, the Associate Social Media Manager will be an important role in the continued growth of the Sonic the Hedgehog brand globally across various businesses including games, consumer products, animation and beyond.

The Associate Social Media Manager will support the Social Media (community team) on Social Media planning, tactics, content creation, asset development, agency oversight, digital channels management and community interaction for assigned business areas designated by the team leader. Within their assigned business areas, they are responsible for content production across multiple channels including YouTube, Twitter, Facebook, Instagram and beyond – including campaign planning, content calendar maintenance, community interaction, and development of continuous improvement measures.  In addition, the ASMI Manager will support in the external agency management for the U.S.-based social agency, and fully manage the LatAm social agency as well as potential new agencies worldwide.

This role will interface closely with teams in Orange County (CA), United Kingdom, and Japan.

Duties and Responsibilities:

  • Co-manage on day-to-day development and execution of Social Media content for assigned business areas across multiple channels including YouTube, Twitter, Facebook, Instagram etc.
  • Support all areas of the Sonic brand including animation, film, consumer products, promotional partnerships and more.
  • Identify Influencer strategies and support on relationships with agencies and talent.
  • Organize and maintain content calendar for assigned business areas, ensuring distribution of assets is coordinated across social platforms and significantly contributing to strategic planning of overall content calendar in association with other team members.
  • Co-manage on digital asset development and approval processes with internal stakeholders for assigned business areas, ensuring continuous improvements to content performance and production efficiency.
  • Proactively monitor Sonic brand conversation through Social Media channels and social listening platforms, actioning and developing business intelligence reporting and direct audience engagement tactics.
  • Track daily posts and content performance for assigned business areas, ensuring performance targets are met, assisting ASMI Manager with reporting and analysis as required.
  • Communicate departmental needs and provide guidance to community moderation team, ensuring vendor maintains Sonic brand guidelines, standards, and escalation policies.
  • Develop and maintain expanded levels of support for Sonic event coverage, attending Sonic events and tournaments as needed, including enhanced content creation and community engagement, as well as regular livestreams.
  • Assist the ASMI Manager on special projects and ad hoc requests as required.
  • Manage asset library and support on the creation and delivery of assets (social videos, social art, etc.)
  • Understands the social media landscape, recognizes opportunities, and demonstrates knowledge of booking creative and media campaigns.
  • Support in management of U.S. agency, and additional creative agencies, event agencies, and promotional partnerships.
  • Solely manage LatAm social agency and develop long-term plan, daily management and deliverables in region working with Sonic team; co-manage additional international agency selection, and agency management, in additional global territories.
  • Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans.
  • Other duties as assigned.

Qualifications and Skills:

  • 3-4 years of professional experience across Social Media and relevant communications and marketing roles.
  • Proven track record of working on imaginative and creative digital campaigns.
  • Knowledgeable and passionate about Sonic and other entertainment brands.
  • Bachelor’s Degree or equivalent experience at a social media agency
  • Advanced knowledge of Social Media platforms, including brand-specific features and functionality for YouTube, Twitter, Facebook, Instagram, Tumblr, and beyond.
  • Experience creating and managing social media campaigns through go-to-market and post-launch management.
  • Experience working with social media influencers and campaigns.
  • Knowledge of the Sonic brand along with internet/pop culture.
  • Strong interest in video game, lifestyle, and other marketing areas.
  • Experience with social analytics tools.
  • Ability to leverage analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
  • Experience with brand guidelines.
  • Experience with legal guidelines, along with legal contract process from start to completion.
  • Strong attention to detail and organizational skills.
  • Strong verbal, writing and presentation skills.
  • Proficiency with MS Office.
  • Experience with Adobe Creative Cloud Suite preferred.
  • Must provide evidence of ability to manage multiple projects in a fast-paced environment.
  • Positive and professional attitude.
  • Ability to travel for Sonic events, as needed.
  • Experience working in a global environment.
  • Willing to work overtime and conduct meetings with Europe and Japan at off hours.
  • Occasional work over the weekend and travel may be required.
  • Spanish, Japanese, or other language skills are advantageous.

Work from home during COVID. Must reside in California

Senior Brand Manager

Summary:

SEGA… What do you think of when you hear that word?  Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series?…

When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever!  Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change.

New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!

There’s never been a more exciting time in the company’s history to join SEGA!

Job Summary:

Reporting to the Brand Director, the Sr. Brand Manager will be an important role in the continued growth of the Sonic the Hedgehog brand globally across various businesses including games, consumer products, animation and beyond.

The Sr. Brand Manager position will oversee the development and execution of the global marketing strategies for the entire Sonic the Hedgehog brand across all areas in which it functions. This will be a multi-pronged role that will manage various brand initiatives across games, film, licensing, animated content and emerging opportunities. Additionally, it will work with the Promotions/Partnerships team.   Responsibilities will include development of global product marketing strategies, brand positioning, budgeting, development of global creative assets, external partner and agency relationships, and oversight on global marketing plans. This role will work closely with other teams working on the Sonic brand globally.  The role will require experience in digital consumer marketing, franchise management and gaming.

Duties and Responsibilities:

  • Take ownership of brand and marketing strategies for the overall Sonic brand and various areas including game launches via lifecycle management.
  • Ensure business plan goals are met and budget management is achieved while maximizing global campaign effectiveness.
  • Partner closely with the cross functional and international teams to ensure development, marketing, and sales executions are integrated and aligned with the project’s strategic and financial goals.
  • Serve as the point person for marketing strategy and plan development to support the overall brand, and various internal Sonic teams including film, licensing, animation and emerging opportunities.
  • Studio-focused collaboration and planning with product development teams to drive drive brand growth globally.
  • Execute on marketing campaigns, creative, digital content, channel, promotions and first party partnership opportunities.
  • Manages creative production of advertising and core brand assets including but not limited to trailers, packaging, advertising assets, social media, and all things creative.
  • Actively involved with internal greenlighting process for all areas of the business.
  • Support in various consumer research and business data analysis projects to intelligently develop marketing strategies & franchise planning.
  • Oversee large-scale events, production and promotions, broadcasting operations, sponsor relationships, program management, and player interfacing.
  • Identify areas of concern in the execution of all brand plans and course correct to maximize the success of the product.
  • Develops and manages creative assets for campaigns across multiple areas of the Sonic business. Delivers assets to internal partner organizations and external partners when necessary.
  • Understands the media landscape, recognizes opportunities, and demonstrates knowledge of booking creative and effective media campaigns.
  • Manages media agencies, creative agencies, event agencies, and promotional partnerships.
  • Serves as a key contact across the development group to supply them with key consumer and marketing insight.
  • Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans
  • Assist in developing goals and objectives for support team members to improve worker efficiency and motivation.
  • Other duties as assigned.

Qualifications and Skills:

  • Proven track record of highly creative and imaginative campaigns showing strong results.
  • 6-8+ years’ experience in marketing in a variety of roles potentially including game publisher marketing, creative and media agencies and/or consumer products is a plus.
  • Creative agency and media agency background is a plus.
  • Experience with both domestic and international marketing campaigns.
  • Bachelor’s Degree or equivalent experience in the field.
  • Experience working on major global gaming and/or entertainment brands with proven track record to achieve business goals
  • Experience creating and owning global marketing campaigns from the research and positioning stage through go-to-market and post-launch management
  • Knowledge of the Sonic brand along with games/entertainment industries
  • Ability to budget, analyze, project sales and forecasts for upcoming products w/ P&L experience
  • Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
  • Experience in project management, analysis, and the ability to work with multiple teams.
  • Must provide evidence of ability to manage multiple projects in a fast-paced environment.
  • Highly effective oral and written communication skills, attention to detail and presentation skills to executive level team members.
  • Positive and professional attitude.
  • Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
  • Ability to coordinate execution of plans within budget, set timelines, and to meet deadlines without fail.
  • Ability to develop, pitch, and execute a marketing plan, delegating tasks and working with cross functional teams to ensure the vision is executed effectively to meet and exceed goals.
  • Ability to manage a small team, delegate tasks, and set clear goals to improve workplace and department efficiency.
  • Knowledge of game development is a plus.
  • Must have experience working in a global environment.
  • Willing to work overtime and conduct meetings with Europe and Japan at off hours.
  • Occasional work over the weekend and travel may be required.

Work from home during COVID. Must reside in California

Video Game Producer

Sega is seeking an experienced, creative, highly capable Video Game Producer to join our talented team in developing the next generation of award-winning games for console, PC, and emerging platforms. The Producer will primarily be responsible for managing external development teams globally, as well as supporting the product publishing and development process from concept through and after release. Responsibilities include greenlighting, scheduling, tracking development, budgeting, and ensuring team deliverables are met in a timely manner, on budget and at high quality. The Producer will also manage and coordinate a wide array of relationships with internal stakeholders globally along with internal team resources to produce content and assets for multiple platforms.

Your responsibilities will include:

  • Managing the execution of the game development process to produce high quality content within business parameters such as schedule, quality, and
  • Creating and maintaining project plans, in conjunction with the development team(s), including scope, resources, schedule, and budget.
  • Working closely with business development team to identify and vet development partners worldwide.
  • Leading the creation of game design and definition by developing concept design documents and specifications in collaboration with stakeholders.
  • Setting expectations both internally and with our external development partners through clear documentation and communication.
  • Communicating project status to cross-functional team members and
  • Working with all internal business units including localization, QA, publishing, marketing, licensing, animation, legal, sales, etc.
  • Recommending and implementing new processes where efficiencies are needed to improve quality, on-time, and on-budget
  • Establishing and maintaining a positive, productive, and communicative working
  • Proactively assessing risk and mitigating as necessary.
  • Managing an Associate Producer.
  • Some travel required (domestic and international)

 

The skills & experience we’re looking for:

  • At least 5 years’ experience in the entertainment software industry, with the most recent role preferably in a leadership position.
  • Experience managing internal game development
  • Industry experience on both development and publisher sides a plus.
  • Producer experience of the entire lifecycle of video-game software development (concept to ship) of at least one title on current generation consoles/platforms (PS4, Xbox One, Nintendo Switch, PC).
  • Expertise in one area in addition to production. (design, engineering, art, QA, etc.)
  • Practical experience with modern production methodologies.
  • Experience with project management software (Jira, Hansoft, DevTrack, etc.)
  • Excellent problem-solving and conflict resolution skills.
  • Ability to provide clear and concise creative feedback.
  • Ability to diagnose inefficiencies and suggest solutions.
  • Ability to foresee and communicate risks and obstacles to all
  • Knowledgeable of current trends and happenings in the video game industry.
  • Excellent written and oral communication

 

Really catch our eye with:

  • Production experience at a video game publisher.
  • Experience working on character platform games and/or licensed IP games.
  • Proven ability to work under rapid development
  • Bachelors’ degree in computer science, engineering, or related technical field or relevant work experience.
  • Proven management experience including employee selection, employee development, performance management, conflict resolution, team facilitation, budgeting, and project
  • Project Management training

Local applicants only please (No Relocation)

Video Game Senior Producer (Fluency in English and Japanese)

Summary

SEGA… What do you think of when you hear that word?  Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series?…

When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever!  Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change.

New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!

There’s never been a more exciting time in the company’s history to join SEGA!

SEGA is seeking an experienced, creative, highly capable Video Game Senior Producer to join our talented team in developing the next generation of award-winning games for console, PC, and emerging platforms. The Senior Producer will be responsible for managing multiple projects utilizing external development teams globally, as well as supporting the product publishing and development process from concept through and after release. Responsibilities include greenlighting, scheduling, tracking development, budgeting, and ensuring team deliverables are met in a timely manner, on budget and at high quality. The Senior Producer will also manage a small team of Producers/APs and coordinate a wide array of relationships with internal stakeholders globally along with internal team resources to produce content and assets for multiple platforms.

 

Your responsibilities will include:

  • Managing the execution of the game development process to produce high quality content within business parameters such as schedule, quality, and budget.
  • Creating and maintaining project plans, in conjunction with the development team(s), including scope, resources, schedule, and budget.
  • Managing a small team of Producers and Associate Producers.
  • Working closely with business development team to identify and vet development partners worldwide.
  • Leading the creation of game design and definition by developing concept design documents and specifications in collaboration with stakeholders.
  • Setting expectations both internally and with our external development partners through clear documentation and communication.
  • Communicating project status to cross-functional team members and management.
  • Working with all internal business units including localization, QA, publishing, marketing, licensing, animation, legal, sales, etc.
  • Recommending and implementing new processes where efficiencies are needed to improve quality, on-time, and on-budget delivery.
  • Establishing and maintaining a positive, productive, and communicative working environment.
  • Proactively assessing risk and mitigating, as necessary.
  • Some travel required (domestic and international)

 

 

The skills & experience we’re looking for:

  • At least 7 years of experience in the entertainment software industry, with the most recent role preferably as a Sr. Producer or equivalent.
  • Experience managing internal game development teams.
  • Industry experience on both development and publisher sides a plus.
  • Production experience of the entire lifecycle of video-game software development (concept to ship) of at least one title on current generation consoles/platforms (PS4, Xbox One, Nintendo Switch, PC).
  • Expertise in one area in addition to production. (design, engineering, art, QA, etc.)
  • Practical experience with modern production methodologies.
  • Experience with project management software (Jira, Hansoft, DevTrack, etc.)
  • Excellent problem-solving and conflict resolution skills.
  • Proven production team leadership and management experience including: employee selection, employee development, performance management, conflict resolution, team facilitation, budgeting, and project planning.
  • Ability to provide clear and concise creative feedback.
  • Ability to diagnose inefficiencies and suggest solutions.
  • Ability to foresee and communicate risks and obstacles to all stakeholders.
  • Knowledgeable of current trends and happenings in the video game industry.
  • Excellent written and oral communication skills.
  • Fluency in English and Japanese (required)

 

Really catch our eye with:

  • Production experience at a video game publisher.
  • Experience working on character platform games and/or licensed IP games.
  • Proven ability to work under rapid development cycles.
  • Bachelors’ degree in computer science, engineering, or related technical field or relevant work experience.
  • Project Management training/ certifications.

 

Local applicants only please (No Relocation)